Agricultural tourism is a major travel trend in Italy. Aiding in the appeal is the masseria, a type of farmhouse hotel found mostly in the country’s southern region of Puglia.

Agricultural tourism is a major travel trend in Italy. Aiding in the appeal is the masseria, a type of farmhouse hotel found mostly in the country’s southern region of Puglia.
Travelers are seeking more artisanal experiences. They’re also increasingly interested in zero-kilometer cuisine. It all adds up to a rise in hotels that combine both desires into one adventurous (Instagram-ready) package.