We have seen the future of hospitality — and if you read on, you’ll have seen it too. Below are ten of the most forward-looking hotels in Europe, from a designer’s perspective — these ten examples are likely to set the agenda for the next generation of high-design boutique hotels.

25hours Hotel Bikini Berlin


25hours Hotel Bikini Berlin - boutique hotel in Berlin


The site is unique, a mixed-use redevelopment of some iconic mid-century office blocks, with views over the park and the zoo and an interior style that’s pure “urban jungle” — unfinished concrete mixing with vibrant colors and natural greenery.

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Antonello Colonna Resort & Spa

Labico (Rome)

Antonello Colonna Resort & Spa - boutique hotel in Labico


Chef Antonello Colonna is known for his eclectic tastes and his interest in architecture, so it’s not surprising that his resort is cool and contemporary, housed in a sleek concrete and glass structure that lies low to the ground amid field and forest.

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Blow Up Hall 5050

Poznan, Poland

Blow Up Hall 5050 - boutique hotel in Poznan


Blow Up Hall 5050 is half interactive art project, half high-design boutique hotel: guests in its stylish public spaces are monitored on video, their images incorporated into a real-time video installation, and rooms vary widely in style — one stay might scarcely resemble the next.

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Boho Prague Hotel


Boho Prague Hotel - boutique hotel in Prague


BoHo Prague’s location in the Old Town sets the most classic of scenes, but once through its doors you’re quickly transported into a refined and contemporary vision of luxury-boutique hospitality.

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Grand Ferdinand Vienna


Grand Ferdinand Vienna - boutique hotel in Vienna


Vienna already has its fair share of glittering palaces; the Grand Ferdinand Vienna, rather than imitate their splendor, chooses to redefine Viennese glamour and refinement for contemporary travelers.

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Hotel Parister


Hotel Parister - boutique hotel in Paris


Behind a relatively conventional façade, Hôtel Parister blazes its own trail; there’s a high-modernist sparseness about its design, and a Brutalist beauty about its concrete surfaces and geometric lines.

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Memmo Principe Real Hotel Lisboa


Memmo Principe Real Hotel Lisboa - boutique hotel in Lisbon


Memmo Príncipe Real Hotel Lisboa is the future: a four-story, rectangular ode to modern architecture and design nestled among 19th-century royal palaces and aristocratic mansions, which are being repurposed by the city’s youngest, hippest entrepreneurs and artisans.

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Nobu Hotel Shoreditch


Nobu Hotel Shoreditch - boutique hotel in London


Nobu is best known for it sushi, but the hotel, a new build, is equal parts industrial patina and inventive contemporary construction — the rooms are nothing if not distinctive, taking their inspiration from Shoreditch street art and traditional Japanese design.

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Viu Hotel


Viu Hotel - boutique hotel in Milan


You don’t show up ill-dressed in Milan. Hotel Viu is the brainchild of noted Milanese architect and designer Nicola Gallizia, and everything from the parquet oak flooring to the sleek bespoke furniture is carefully calibrated to his modernist-meets-retro aesthetic.

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Zoku - boutique hotel in Amsterdam


Zoku’s slogan is “the end of the hotel room,” and while technically you can still check into a room that’s just a room — the tiny but efficiently laid-out Zoku Room — the draw here is the hotel’s series of cool and colorful modern lofts.

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The Rest of the Best



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